Evernote’s Chief Technology Officer, Dave Engberg, recently gave a talk at the IGNITION Mobile conference. He offered the standard advice you always hear, that it’s better to use each mobile platform’s respective capabilities to their fullest extent than make a mediocre HTML5 website, but he also dropped a huge bombshell.
Here are a few dates I’d like to share with you in order to prove a point about not just HTC, but the smartphone market in general. In less than half a year, HTC somehow managed to announce two flagship phones. What’s worse is that these phones, the DNA and the One, couldn’t be more different from each other.
The anonymous Twitter account @evleaks just tweeted a photo of an unannounced Huawei smartphone called the Ascend G700. It allegedly has a 5 inch 720p display, quad core MediaTek MT6589 processor, 2 GB of RAM, and that’s all that’s known so far. According to Engadget, this thing shouldn’t cost more than $300 to $320.
The Samsung fan site SamMobile, which has an excellent track record when it comes to rumors, says the South Korean company is going to announce a large tablet later this year that uses AMOLED technology. By large they mean either 10.1 inches or 11.6 inches, the size hasn’t been determined yet. Said display will have a resolution of 1920 by 1080 pixels, otherwise known as FullHD.
The Financial Times says Google is working on a smart watch. To be more specific, Google’s Android division is in charge of the watch’s development. They don’t say when it’s going to come out, how much it’s going to cost, or what it’s going to look like, but they do confirm that the project exists.
Steve Litchfield has been around the block a few times. He’s been covering the mobile industry longer than some of you have been alive. While sometimes I disagree with the conclusions he comes to, I always respect his opinion.
Reuters says more in one sentence than I can:
“Google’s Chrome and Android operating systems will remain separate products but could have more overlap, Executive Chairman Eric Schmidt said, a week after the two came under a single boss.”
Earlier this week, ST-Ericsson said the joint venture was going to be shut down by the end of this year. There aren’t many companies out there who know how to make a capable SoC with a complete cellular radio stack, so it was a sad day for the mobile industry.
Words can not describe how important the One is to HTC. If it fails, the CEO will resign. The fact that it’s facing some delays due to component shortages is just heart breaking. Now HTC knows what they have to do in order to win. They have to cut the bullshit they’re pulling with Sense, and they need to launch a competent marketing campaign that succeeds in getting the word out.