With its smartphone division struggling to turn a profit, LG has decided to revamp its flagship smartphone strategy this year. Leaks have already confirmed that the company will not be releasing a new flagship smartphone at MWC this year. Instead, it will be launching an upgraded version of the LG V30 with some new AI features.
LG’s flagship phones of the past were known for their bootloop issues. Frustrated owners of the handset ultimately teamed up to file a class action lawsuit against the company which has duly reached its settlement today. And the results are not going to surprise anybody: LG will be compensating all affected owners by either paying them $425 or by offering a $700 rebate towards a new LG device.
Earlier this month, a report surfaced that said LG’s Jo Seong-jin had ordered the teams designing the LG G7 to stop what they were doing and reevaluate the handset, basically starting over from scratch to work on something new.
LG’s smartphone division has not met with success in a long time now. The company’s mobile division has been posting losses for over two years now, with its last four major flagships — LG V30, V20, G5, and G6 — all failing to set the sales chart on fire. With MWC fast approaching, LG is expected to unveil its revamped 2018 flagship — the G7 — at the event.
We have all grown accustomed to the yearly refresh schedule at this point, whether or not we actually buy a phone every year or not.
The G-series of smartphones have proven pretty popular more often than not through the years, starting with the LG G2 back in 2013.
Yesterday, HTC and Motorola weighed in on the controversy surrounding Apple and its decision to slow down older iPhones as their lithium-ion batteries degrade.
LG might not have had much success with the LG G6 in India or with any of its recent phones launched in India. However, the company’s recently launched mid-range handset, the LG Q6, has managed to stir quite an interest among consumers in India.
Later this month, LG is going to unveil the V30, the newest smartphone in its lineup. But apparently it won’t be alone.